Top 12 WhatsApp Marketing KPIs Benefits and Importance you must know in 2025

WhatsApp Marketing KPIs involves collecting, tracking, and analyzing data from your WhatsApp interactions. It provides insights into metrics like message delivery rates, response times, user engagement, and content performance. In today’s competitive digital environment, staying ahead means making data-driven decisions. With over 2 billion users globally, WhatsApp presents a massive opportunity for customer engagement. But to truly capitalize on this potential, businesses need more than just a presence on WhatsApp they need robust analytics to understand customer behavior and refine their strategies